Category Archive for Writing

Last time I talked about writing for technical types, continuing a discussion started by Michael Stelzner. Now let’s talk a bit about creating graphics for engineers, programmers, and scientists. 
Too often, graphics are created at the end of the project, close to the final deadline, when the text is nearly complete. The graphics that ultimately are [...]

A while back, Michael Stelzner started a discussion about writing for engineers and other technical types (in particular, writing white papers for them). It was a subject near and dear to my heart because this is one of my favorite audiences to write for. Why? Because when you write for them, you write in a No [...]

Call me a purist, call me over-prescriptive, but I believe some rules are not meant to be broken, no matter how old they might be.
The Brazen Careerist wrote an article for Yahoo! Finance recently called “Steer Clear of Bad Job-Hunting Advice“ in which she debunked eight long-held beliefs about job hunting. For the most part, her [...]

What pulls you into a printed page and makes you read?
I’ve always been a sucker for pull quotes, whether they’re in an article on a topic I’m passionate about (like animal rescue) or a topic you have to drag me kicking and screaming to (like diversification in investment portfolios). They consistently pull me in and [...]

When was the last time you looked at a page you’ve written? I mean really looked at it, as if you hadn’t written it?
Try this little experiment:

Pick a page you’ve written recently. Any page. For any audience.
Hang it on a bulletin board, a wall, even the front of your computer monitor.
Step back to at least arm’s [...]

If you’d told me this time last year that I’d start and maintain a weekly blog, I would have laughed. But The Universe has a funny way of proving you wrong when you scoff at its ideas. Sure enough, in Spring 2006, I started a weekly blog for the animal rescue that I work with.
If [...]